Weekly Mashup 25

Mobile Health

Did you know that ‘mobile tools are already transforming healthcare’? In the US 95 million Americans are already using their mobiles to revolutionize medical care and US hospitals are following with 42% of them already investing in digital health technology!

AR Windshield

Imagine a world where your car’s entire windshield works like Google Glass? Imagine the dust and grime of traffic transforming into ‘key road features integrated with deep data’. Does this sound far-fetched? Not according to Jules White – ‘I think the Minority Report stuff is at least a decade away’!!

Android Wear

Android is catching up on the smart watches race as they have now officially unveiled Android Wear. First to step up to the game are Motorola and LG with their Moto 360 and LG G smartwatches.

Android wear is out: Moto 360

Virtual Reality Wars

Get ready for virtual reality wars to intensify with Sony’s new announcement of releasing a virtual reality headset for PS4 coined ‘Project Morpheus’.

IN THE NEWS

IR Glass

Speaking to WSJ, our CEO explained that ‘wearables reduce the friction between intention and action’, eliminating the need to type or click in order to pull content, requiring the user simply look. An application within the health sector would be the next big thing to expect, he said.

Startup Life

‘10 early employees discuss startup life’ with our very own employee, Andrew Gottleib, giving some ins and outs on Blippar’s early years and his experience so far with us.

Pepsi Blipp

We teamed up with Pepsi during the last Superbowl to produce blippable drinks full of digital football players, sweepsakes and photoshares!

Interactive Packaging

The rapidly changing world is calling for rapidly changing packaging. This article looks at some of our blipps in the confectionary industry, complete with a video demo of our work with Cadburys and the beneficial effects that it had for consumer engagement.

Blippar pioneers the push for interactive packaging