Blippar in the News: AR Has an Image Problem

Augmented Reality Has An Image Problem
Blippar CEO Amabrish Mitra, TechCrunch

AR has been referred to as the biggest technological advancement of our lifetime by some, a mere gimmick by others or, worst yet, the next iteration of the QR code. But if there’s one thing AR proponents and its naysayers can agree on, it’s the simple fact that AR, as we know it today, has an image problem. Read More

Blippar Unveils Augmented Reality Portrait of Prince William and Kate Middleton
BizJournals

Being the British consul general of New York has its perks, as we saw last night at his personal residence in the Upper East Side, where New York City-based Blippar unveiled an augmented reality portrait of Prince William and Kate Middleton. While on the surface the event seemed to be about the art on the wall, which included a signed print of Andy Warhol's Queen of England, the real aim was to highlight the business relationship between the motherland and her former colonies. Read More

Blippar Shortlisted for 2015 App Design Awards
App Design Awards

Blippar is the world’s leading visual discovery app, harnessing augmented reality and image-recognition technology to bring the physical world to life through smartphones. Once the Blippar app is downloaded, people can blipp (scan) objects they’re curious about and unlock useful and entertaining content. Read More

So This is What (We Think) 5SOS'S 'Catch that Feeling' Thing is All About
SugarScape

The 5SOS fam were sent into a minor meltdown yesterday as the boys sent out the mysterious and strange hashtag #CatchThatFeeling. It was accompanied by a piccie of Australia and a load of numbers, along with a link to the app Blippar. Read More

This Gandhi Jayanti, Witness Your Favourite Bapu Come To Life On Your Smart Phone With Blippar
ItVoice

Marking the 147th Birth Anniversary celebration of Mahatma Gandhi, Blippar, the leading augmented reality Blipparplatform introduces a first of its kind innovative and engaging campaign to celebrate the day in a unique manner. Get interactive and engage with different aspects of your favourite Bapu by just blipping the Indian currency notes available in your pocket. Read More