Blippar CEO crowned UK Entrepreneur of the Year by EY
October 4, 2016
Blippar CEO crowned UK Entrepreneur of the Year by EY
Augmented reality startup's Ambarish Mitra crowned UK entrepreneur of the year by EY
City A.M
Our CEO and co-founder, Ambarish Mitra, was named UK entrepreneur of the year by Ernst & Young. He will now go on to represent the UK as EY’s world entrepreneur of the year in Monaco next June, where he will compete against more than 50 other country winners for the global title. Stuart Watson, the programme leader, describes Ambarish as “an entrepreneur with an unwavering determination to succeed, who sees each triumph and failure as feedback to help drive the business forward.” Read more
Ambarish Mitra sees the business potential of augmented reality
The Financial Times
Having been crowned EY UK Entrepreneur of the Year, Ambarish Mitra, co-founder of Blippar, discusses the potential he sees in augmented reality and the future directions for Blippar. He places an emphasis on the how the human eye accounts for the vast proportion of our cognition, thus how “looking at the real world provides more marketing opportunities than the internet”. Read more
New augmented reality comic book shows the resilience of acid attack survivors
Mashable
Producer Ram Devineni and artist Dan Goldman created Priya’s Mirror to address the stigma and shame around gendered violence, like acid attacks. The interactive comic book is based on the format of Hindu mythological tales, curating real-life stories of several acid attack survivors in India. Using Blippar, readers get the chance to enhance the narrative, where they can see the acid attack survivors tell their own stories. Read more
See also Buzzfeed, The Wall Street Journal & The Week
CEO Secrets: Blippar co-founder reveals her business advice
BBC
Our co-founder, Jess Butcher, offers business advice that she wished she was given before she started out. She advises to “fake it ‘til you make it” and to work on your confidence. She also stresses that women tend to focus on perfection, but entrepreneurship is about “embrac[ing] the messy.” Read more
