Blippar in the news: blippable Radio Times cover

Help blippable Radio Times win prestigious cover award Radio Times

Radio Times has been nominated for the Professional Publishers Association's prestigious Cover of the Year award, for their extra-special blippable Doctor Who edition. Vote now!

AR could be the advertising world's best bet Financial Express

‘Like other markets, it is not the AR technology that will drive adoption, but the ability to build creative and business value for brands, as well as for consumers,’ says Arnav Ghosh, regional director for Blippar in India.

Augmented reality: Printing supercharged In-Plant Graphics Magazine

Jimmy Vainstein of The World Bank writes about using augmented reality within the group’s internal printing unit to bring their collateral to life. They even won an award for their AR calendar. Watch a ‘how to blipp’ video made by The World Bank.

Full-page Blippar feature in Italy's No.1 newspaper La Repubblica (via Twitter)

Blippar features in full-page story in La Repubblica, Italy’s top newspaper.

Keep Running Strong with Dr Jordan Metzl Vanity Fair

Speaking to Vanity Fair, Dr Metzl says: ‘Being the first health book to use augmented-reality technology (through Blippar) is very exciting for me, and I hope that runners around the world love it!’

Why Cultural DNA makes every business unique Ambarish Mitra

On his personal blog, Blippar’s CEO writes: ‘Cultural DNA, defined by the combination of the business proposition and the entrepreneur, is unique. This is why even identical competing businesses are fundamentally different.’