Blippar brings the best of American art to life with Art Everywhere US
August 4, 2014
Blippar brings the best of American art to life with Art Everywhere US
Calling all America residents: don’t be surprised if you start to find your daily commute just a little more enjoyable than usual....
Today, Art Everywhere and Blippar partner to share, throughout the States, the best of American art through the largest outdoor art show ever conceived.
Art Everywhere US, formed through a partnership between five leading US museums and the OAAA (Outdoor Advertising Association of America), features a selection of 58 of the greatest American artworks - informed by the American public - displayed in over 50,000 public spaces nationwide, from bus shelters to billboards to transit hubs.
Even cooler - we collaborated with Art Everywhere US to make 39 of the works of art interactive.When you hold phone over the artwork on an Art Everywhere poster you’ll be able to trigger an interactive AR experience and access more information about the work of art, enter the Art Everywhere US Instagram/Twitter competition and access official museum audio guides for a fully immersive experience.
The chosen works of Art Everywhere US span the entire art history of the United States, from pre-Revolutionary portraiture to contemporary art.
Head to Art Everywhere to find the nearest works of art and get blipping to learn more about America’s rich artistic history.
(N.B.: Blipp the art reproduced here on the blog to see what sort of interactions are triggered from the posters.)