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Blippar’s visual search tool can recognize hundreds of millions of items ... Some of these items are simply recognized as ‘building’ or ‘skirt’, whereas other items can get hyper-specific, like flora and animals.
If a picture is indeed worth a thousand words, then Blippar is betting an image chock-full of information is worth even more. The company claims more than 65 million people in 170 countries use the app.
Blippar, the London-based computer vision group has raised $54m to become one of the UK’s best funded start-ups, in the midst of a growing squeeze in investment for fledgling tech companies across the world.
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