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Max Factor False Lash Epic

Beauty & Fashion

2016

Blippar’s partnership with Max Factor is back to launch their new Epic mascara. Users can blipp the gold mascara bottle to zoom in and explore the new wand in 3D. The blippable mascara also offers tips on how to maximise your lashes, before and afters, and more. This partnership was the recipient of the 'Mobile Campaign or Strategy of the Year' at the 2017 Drum Marketing Awards.

Blippar’s partnership with Max Factor is back to launch their new Epic mascara. Users can blipp the gold mascara bottle to zoom in and explore the new wand in 3D. The blippable mascara also offers tips on how to maximise your lashes, before and afters, and more. This partnership was the recipient of the 'Mobile Campaign or Strategy of the Year' at the 2017 Drum Marketing Awards.


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