Blippar's CEO and founder Ambarish Mitra says he'll never sell to Google or Microsoft. Why? Because he believes what he's trying to make "is bigger than the internet itself."
Blippar uses augmented reality to make the physical world interactive using a digital overlay viewed via mobile phones and wearable devices.
Ambarish Mitra just revealed Blippar’s next-generation app at TechCrunch Disrupt London 2015. By just pointing the app at everyday objects, the app identifies and categories nearly everything in the frame.